Case Study
Queen Pelican
A UX case study exploring the viability of launching a sustainable, green-only cleaning service in Austin, Texas.
01.
Project Overview
The goal of this project was to test the viability of a green, cleaning-only business in Austin. My role was end-to-end UX design, including research, brand development, and prototyping. Using tools such as Figma, InVision, and Adobe Illustrator, I created a complete identity system supported by user insights.
02.
Digital Refinement
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas porta urna eget massa auctor, vitae maximus nulla tempus. Duis tincidunt, augue ut vehicula imperdiet, massa purus interdum purus, vel posuere ex tortor at dui. Maecenas mollis interdum fringilla.
Royal Blue
Medium Blue
Teal
Dark Blue
03.
Pulling Colors From Existing Brand & Identity
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas porta urna eget massa auctor, vitae maximus nulla tempus.